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Tuesday, November 02, 2004

WebProWorld :: Blogs: Influencers First, Businesses Next

WebProWorld :: Blogs: Influencers First, Businesses Next: "Blogs: The News Influencers. posted by rich_ord

The potential power of blogs to further reduce big media influence cannot be understated. Blogs are much more distributed than any other media and this gives them a depth no other media can match. Blogs are literally the equivalent of thousands of reporters able to kill a false story with facts within minutes of its publication or broadcast... Industry Blogs Become Real Businesses.

Over the next few years, targeted blogs delivering coveted niche audiences of decision makers will thrive financially. Advertisers will pay a premium to connect with these hard to reach individuals. These niche blogs will evolve to become sucessful independent businesses as they reach traffic levels that interest corporate marketers and ad agencies."

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