VisitScotland’s pre-Christmas campaign travmedia.com
travmedia.com main details and offers..Cross marketed with snowboard campaign: travmedia.com "Snowboarding Superstar Encourages UK Holidaymakers To Take To The Slopes In Scotland"
"Scots snowboarder Lesley McKenna, Britain’s most successful Snowboard World Cup competitor ever, is encouraging UK visitors to head to the Scottish Highlands in search of snow this winter. From her base in her home-town of Aviemore, Lesley spoke about her passion for snowboarding in Scotland, coinciding with the launch of VisitScotland’s new 2004/2005 Ski-Scotland & Winter Activities brochure."
posted by Jen @ 7:09 am
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